SkinnyPop
SkinnyPop wanted to show that you can eat their popcorn endlessly. So, we proved that life can be endlessly entertaining.
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Look hard enough, and you’ll see that life is full of entertainment – from your roommate cutting her own bangs…with nail clippers. To your husband taking up skateboarding at 55 or your neighbor who throws a princess themed birthday party for her chihuahua. And nothing goes better with endless entertainment than popcorn you can eat endlessly: SkinnyPop.
We staged everyday dramas as tiny pieces of entertainment by using cinematic techniques like Hitchcock’s Dolly Zoom.
Life is endlessly entertaining.
So, you’ll need popcorn you can eat endlessly.
Note: COVID-19 impacted production possibilities
Directed by Nisha Ganatra
Agency: 360i